The Power of Advertising: Rush Limbaugh and Pulling Weeds to Picking Stocks

Last week I heard Rush Limbaugh accept a call from a 16-year old who wrote a book with his brother titled Pulling Weeds to Picking Stocks. The book is literally brand new. It seemed on the basis that the boys are giving a portion of their earnings to the Marines, and that they have the guts and desire to be entrepreneurs at such a young age, Rush gave what would amount to a $32,000 commercial.

The results have been a fun thing to watch (behold?). Since the mention on Rush’s show last Friday, the book has received 64 reviews and has an Amazon sales rank of #5.

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